TOMTOM - Road navigation experience
The navigation touch device is designed to be mounted on the car dashboard. Its integration in cars brought a new user scenario. The project aims to consolidate the software among the automotive industry.
Integration of a touch navigation device into a non-touch car environment.
RESPONSIBILITIES
I joined the growing UX automotive department to increase their presence in automotive built-in systems. Among others, I worked with Mazda, Renault and other OEMs.
TomTom implementation into Mazda navigation system
OVERVIEW
Agency:
TomTom NV
Year: 2011
Role:
Senior UX designer
Team:
Project and client manager, UX designer
Deliverables:
Map entire navigation experience, joystick behaviour matrix
Highlights:
Low and high fidelity prototypes, user tests
Tools:
Omnigraffle